BDP Optimization for Higher Engagement
We’ve launched several Boat Details Page enhancements designed to increase engagement and make it easier for buyers to connect with you!
Highlights Include:
A refined “More From This Dealer” section on desktop, featuring a cleaner and more intuitive layout that aligns with the updated page design.
A new lead form placed directly above the Boat Details section on mobile web—streamlining the inquiry process and keeping contact options visible sooner, so shoppers can reach out faster.
After analyzing 2.4 million sessions, we observed a 30% increase in conversion rate on mobile web (mWeb)!
