Myth vs. Fact: What You Really Need To KnowAs the winter boat show season wraps up, we wanted to say thanks. It was great to connect with you and your teams, hear your feedback, and discuss how we can continue enhancing our products and services. Your insights–both...
Updated Boat Details PageWe’ve enhanced our local portals, which now feature the newly redesigned Boat Details Page.Updates Include: A required phone number field to continue improving lead quality across our marketplaces. A new, streamlined contact form with a...
Enhanced Broker Search Results PageWe’ve refreshed the Broker Search Results Page with a sleek, modern design to improve the browsing experience. The most notable upgrade is the shift from a single-column layout to a three-column view, making it easier for shoppers to...
The Market Evaluation Tool is Now Live!We’ve launched a powerful new Market Evaluation tool for our Select customers that makes it easy to perform detailed market research with just a click. By combining data from both active and sold listings, this tool provides a...
BDP Optimization for Higher EngagementWe’ve launched several Boat Details Page enhancements designed to increase engagement and make it easier for buyers to connect with you!Highlights Include:A refined “More From This Dealer” section on desktop, featuring a cleaner...
Miami, FL – April 2, 2025 – Boats Group, the leading online marketplace for buying and selling boats, announced that OneWater Marine, a premier marine retailer, has renewed its multi-year partnership with Boats Group. This renewal reflects OneWater’s confidence in...
57% of Users Were New to Boating, Fueling Future Industry GrowthMiami, FL, April 1, 2025 – As the boating industry continues to evolve, businesses that embrace digital marketing are more successful. Boats Group, the industry’s leading digital marketplace, has released...
Enhancing Lead Quality with Subject DropdownWe’re introducing a new Subject Dropdown option on the Boat Details Page contact form to help improve the quality of leads you receive while also controlling spam and driving conversion. This update ensures that inquiries...
Expanded Search in ProSeller PlatformYou can now expand your market view by including private seller listings in your searches. Private seller listings are hidden by default, but you can toggle them on or off by selecting “Hide Private Seller” in the Advanced Search...
Say Goodbye to Network Ads!We’re making big updates to improve how your boats get seen! Say goodbye to network ads on the Home and Search Results Page—our ad slots are now dedicated to boosting your listings.This Update Ensures: Increased Visibility with prime ad...
Improved Lead QualityAs part of our ongoing commitment to delivering the highest-quality leads, we’ve begun requiring phone numbers in lead forms across Boat Trader and YachtWorld. This update is rolling out and will be reflected in your LeadSmart reports, ensuring...
YachtWorld App RedesignAs part of our ongoing efforts to improve the boat-buying experience, we’re excited to share the newly redesigned YachtWorld App! This major update transforms the buying journey with a sleek, modern interface and a more efficient shopping...