Benelux’s top boating marketplaces reboot their platforms to enhance the boat-buying process Today, Botentekoop and its sister site Botenbank, the Netherland’s leading online boat sales marketplaces, both launched new platforms to make it...
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The latest news and insights from Boats Group
Click&Boat accelerates global growth with significant investment from Permira and Boats Group
Click&Boat, the leading boat rental platform in Europe, today announced a significant investment from funds advised by Permira, the global private equity firm, alongside Boats Group. Founded in 2014 and headquartered in France, Click&Boat’s unique,...
According to New Boats Group Study, Newcomers Are The Largest Segment Submitting Leads
Study matched U.S. leads from Boat Trader, YachtWorld and boats.com with purchases and revealed nearly 60% of people submitting leads were first-time buyers, plus more key insights Overall lead conversion rose to 17.5%, meaning that one in six sales leads submitted on...
A New Kind of Video Has Launched: Boats Group Tells the Celebrated Stories of People and Boating
The way Boats Group - the Miami-based parent company behind Boat Trader, YachtWorld and boats.com - sees it, boating should stay on the upswing for the long term. That is, as long as consumers have a positive purchase experience and their time spent on the water with...
Presented by boats.com, ‘Factory Fridays’ is an All-New, All-Access Series Touring the Production of Top Boat Builders
Boat builders share their fascinating stories and unique approaches to constructing watercraft boats.com, the leading boating authority for boat shoppers and owners, today announced Factory Fridays, a captivating new video series that sets out to tour...
BoatWizard Reporting Just Got Ridiculously Easy
Comprehensive performance data in fewer clicks and no wasted time Being data-driven is no longer an option for making the best business decisions. Now more than ever dealers and brokers are harnessing the power of data to steer more effective digital marketing...
Boat Trader Joins Local Boaters to Tour America’s Boating Towns in New Video Series — Cape Cod’s ‘Tin Boat Mafia’ Featured in Debut Episode
Stomping Grounds recognizes and celebrates the diversity of boaters from coast-to-coast From Boat Trader, America’s largest boating marketplace, comes Stomping Grounds, a documentary-style video series on YouTube that explores our nation’s waterways and cherished...
YachtWorld Releases 2020 Market Index
Just released, the 2020 YachtWorld Market Index reveals last year's marketplace data and illustrates the historic impact the era of social distancing has had on the brokerage market in the U.S. and internationally. View and download the 2020 YachtWorld Market Index....
Boats Group Acquires Boats and Outboards Marketplace and the Boatshop24 Marketplaces
Boats Group, the tech business behind the largest online marketplaces for boats and yachts in the world (Boat Trader, YachtWorld, boats.com, Cosas De Barcos, iNautia, Annonces du Bateau, Botentekoop), today announced they have acquired the leading boating marketplaces...
Ready to Reel-In New Year, Boat Buyers Browsed and Planned Purchases in December
Boat shoppers made December a month to remember for retailers, traffic climbed (+39% YoY) and listing views jumped (+61% YoY); Leads nearly doubled (+95% YoY) Ski-wake, pontoon and cruiser categories remained top leaders for YoY lead growth The...
Courtney Chalmers Elected President of Marine Marketers of America
Marine Marketers of America (MMA) today announced the election of new officers and appointment of new board members. New officers for 2021 are Courtney Chalmers, president, and Kristen Frohnhoefer, vice president. Romina Bompani continues in her role as secretary of...
Permira Funds to Acquire Majority Stake in Boats Group from Funds Advised by Apax Partners
Boats Group, a leading online classifieds marketplace and technology provider for the recreational marine industry, today announced that a company backed by the Permira funds has agreed to acquire a majority stake in Boats Group from funds advised by Apax Partners....