The 2021 Boats Group Annual Market Index reveals how the boating market performed in 2021 as inventory levels remained constrained and consumer demand continues to be strong. This edition takes a dive into the data and provides additional insight into what we can...
Newsroom
Botentekoop Rolls Out a New Search Experience That Improves Shopping for Boats
Jul 21, 2021 | Boats Group, News
Benelux’s top boating marketplaces reboot their platforms to enhance the boat-buying process Today, Botentekoop and its sister site Botenbank, the Netherland’s leading online boat sales marketplaces, both launched new platforms to make it...
BoatWizard Reporting Just Got Ridiculously Easy
Mar 23, 2021 | Boats Group, News
Comprehensive performance data in fewer clicks and no wasted time Being data-driven is no longer an option for making the best business decisions. Now more than ever dealers and brokers are harnessing the power of data to steer more effective digital marketing...
Courtney Chalmers Elected President of Marine Marketers of America
Jan 6, 2021 | Boats Group, News
Marine Marketers of America (MMA) today announced the election of new officers and appointment of new board members. New officers for 2021 are Courtney Chalmers, president, and Kristen Frohnhoefer, vice president. Romina Bompani continues in her role as secretary of...
Permira Funds to Acquire Majority Stake in Boats Group from Funds Advised by Apax Partners
Jan 4, 2021 | Boats Group, News
Boats Group, a leading online classifieds marketplace and technology provider for the recreational marine industry, today announced that a company backed by the Permira funds has agreed to acquire a majority stake in Boats Group from funds advised by Apax Partners....
Gobble, Gobble: Browsing for Boats Was America’s Perfect Turkey-Coma Activity
Dec 16, 2020 | Boats Group, News, Reports
Boating’s bountiful harvest continued in November with traffic (+39% YoY) and listing views (+63% YoY) up over last year; Leads were served like dessert (+92% YoY) Ski-wake, pontoon and cruiser categories remained on top for YoY lead growth West Coast and Gulf Coast...
Boats Group Acquires Dutch Marketplace Botentekoop
Oct 5, 2020 | Boats Group, News
The purchase of Botentekoop and two other Dutch marketplaces accelerates Boats Group's international growth plan MIAMI, Oct. 5, 2020 /PRNewswire/ -- Boats Group, the tech business behind the largest online marketplaces for boats and yachts in the world (Boat...
COVID-19 tailwind continues, Boats Group’s marketplace activity sky-high in August
Sep 11, 2020 | Boat Trader, Boats Group, boats.com, News, Reports, YachtWorld
August traffic (+46% YoY) and listing views (+66% YoY) signal late-summer sales ahead Boat leads stay hot (+123% YoY) as shifts in leisure, travel and routines spill into fall Boats Group’s soldboats.com database shows August boat sales increased +22% YoY...
New boater interest drives boat leads to soar past expected July Fourth peak
Aug 6, 2020 | Boats Group, News, Reports
New visitors to Boat Trader, YachtWorld and boats.com up more than +50% in July Leads flourished across U.S. with over +200% YoY growth in nearly all regions Boats Group’s soldboats.com database shows boat sales increased +30% YoY Data from July for Boat...
Boat leads and sales went ‘full throttle’ in month of June
Jul 10, 2020 | Boats Group, Featured, News, Reports
Leads kept triple-digit YoY growth in all regions across the U.S. Cruisers, center consoles and pontoons top segments for leads; Ski/wake category saw most YoY lead growth (+468%) Reported boats sold in Boats Group’s soldboats.com database up +43% YoY ...
BoatWizard 3.0 Launches Enhanced MLS Brochure Suite, Simplified Printing Capability
Jul 7, 2020 | Boats Group, News, YachtWorld
Boats Group is dedicated to making BoatWizard tools more intuitive, robust, and easy to use Earlier this year, Boats Group debuted the first of a series of updates to its BoatWizard platform, which most notably houses the marine industry’s largest MLS and the...
Soaring Data Show Pontoon Boats Becoming a Boat for the Masses
Jun 30, 2020 | Boat Trader, Boats Group, Market Data, News
Pontoon boat in a river. Photo: C. Ryan McVinney/Boat Trader. Pontoons rank third on Boat Trader’s list of top viewed boat classes Pontoon leads climb, only behind cruisers and center consoles; +245% YoY In over 40 states, pontoon listing pageviews are up more than...